Getting ready for gamescom became
part of the game.
The “Road to gamescom” conversion campaign used a Branded Takeover combining video, gameplay, and a direct path to ticket purchase.
After watching the event video, players packed for gamescom by catching items in a bag. The experience ended with a CTA button leading to the ticket purchase page and an in-game reward.
Media Benchmarks
95.4%
Avg. VTR
2-4%
Avg. CTR
93%
Viewability
37s
Avg. attention
Network-wide averages across Monetizr's in-game campaigns, not specific to any single brand's results.
Campaign previews
1User triggers event
2Rewarded 6-30 sec video
3Playable experience
4Reward
Curious how your brand may look in the game?
Use the video or logo you already have. Preview your brand inside a rewarded gameplay moment in three clicks.